Brand Like You Mean It: Positioning Your Brand as the Obvious Choice

• 2:45PM - 3:15PM • Workshop Room 2

In this session, we’ll address the authority positioning gaps experienced by leaders whose expertise has outgrown how they’re currently perceived in the market. When perception lags behind performance, opportunities stall and influence becomes under-leveraged. This workshop equips attendees to gain clarity on how to position their brand so it communicates credibility, authority and leadership. To attend the workshop, you must first register for the Small Business Expo here (tickets are free): https://www.thesmallbusinessexpo.com/city/orlando/ Once you are registered, you can view workshop details and add the event to your calendar here: https://www.thesmallbusinessexpo.com/schedule/brand-like-you-mean-it-positioning-your-brand-as-the-obvious-choice/?slug=orlando